Janet Fitch author of the novels White Oleander and Paint it Black has some advice for writers, whether they write fiction or nonfiction (although the advice is directed at fiction writers). Many of these tips were already given to me by Jim Shepard (back when I studied with him), but they’re worth repeating here. I’ll give tip number one below. The rest is at The Los Angeles Times site.
1. Write the sentence, not just the story
Long ago I got a rejection from the editor of the Santa Monica Review, Jim Krusoe. It said: “Good enough story, but what’s unique about your sentences?” That was the best advice I ever got. . .
As far as copywriting goes, I thought this article in Website Magazine was equally good. And like Fitch’s advice, it’s all-purpose.
I have about a third of my clips up on this site: they’re broken into three categories: my recent Fiction, Editorial Clips and work I’ve done as a Copywriter. The Editorial Clips and Copywriter pages include a rundown of what I can do for my clients as a freelance writer, SEO copywriter, or ghostwriter.
Eventually, there will be slides and all sorts of stuff. Eventually. Right now, nothing’s too fancy around here. It’s like I’ve just moved into a large, messy house and the construction workers haven’t quite finished with the plumbing and painting.
Except I’m the guy doing the plumbing and the painting; I’m doing this thing myself.
It’s a fun thing to do: I’m learning WordPress more concretely (Guernica is on Movable Type, so I’d previously known that CMS better than this one)
Newsonomics has a piece on its blog comparing Patch.com news report with one in the Contra Costa Times. Contra Costa has better reporting. But Patch had more interaction with its readers. It also had better SEO and was listed higher in Google.
The start-ups will have to improve their reporting, because bad reporting is wallpaper. Boring wallpaper. But the news organizations are going to have to figure out this thing called SEO. Or they will die.
Ran across this posting: poor SEO may be what killed thelondonpaper.com (but as the comments to the posting say, that might be pushing it, as a thing to say. Ironically, the writer was going for some good SEO, and thereby misstated things).
It’s a slow process, but I’m putting PDFs of my clips onto this site.
Click on “Editorial Clips” for my freelance writing/journalism and “Copywriter” for my ad-driven writing. Eventually, I’ll also have my all of my fiction up, and information on readings and events.
Right now, clips are also available here: http://www.mediabistro.com/MeakinArmstrong