Using data from the most popular newspapers out there, a group called Perfect Market is saying that while stupid articles about trash personalities such as Lindsay Lohan generate traffic, they don’t bring in the money for the websites involved. Perhaps while this is a fantasy for the newspapers publishing the piece (I read about it in The New York Times), I still believe it.
After all, when I read that crap, I parachute in, and then feel filthy for it. I bail as quickly as possible and rarely forward it.
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